Here are some questions you can ask yourself when formulating your content create and sharing strategy for your brand
- What online platform should I use?
- What type of content will I produce?
- Will I have supporting visuals that compliment our content?
- Do I have a plan to respond when someone reaches out to our brand on the various platforms?
- Will I use the platform to promote events? What type of events will I promote on the platform of choice.
- How will I track and measure all the engagement on my platform?